Start-up — готовый урок английского, B2

Цель урока: Students can describe how a small business grows, talk about competitors and suppliers, and make predictions with the future continuous and future perfect.

Добавьте урок к себе — появятся копии набора слов и упражнений, а урок откроется в конструкторе: там шаги можно поправить и провести урок.

План урока

1
Разминка
Вопросы, чтобы разговорить ученика и выйти на тему.
- Would you like to run your own business? What kind?
- Which company do you admire most, and why?
- Do you prefer buying from small local shops or big chains?
2
Новые слова
Знакомство со словами и закрепление в играх.
КроссвордСамолёт
revenue · profit margin · launch · merger · negotiate · shareholder · market share · competitor · supplier · turnover · go bankrupt · invest in · startup · target audience · outsource
Все слова набора
3
Упражнения
Слова урока в контексте. Ответы видите только вы.
1. Пропуск
  Our main ___ has just opened a café on the same street.
  Ответ: competitor
2. Пропуск
  We buy all our coffee beans from a small ___ in Colombia.
  Ответ: supplier
3. Пропуск
  Without new customers, the company will ___ within a year.
  Ответ: go bankrupt
4. Пропуск
  By this time next year, we ___ (open) three more shops.
  Ответ: will have opened / 'll have opened
5. Пропуск
  Don't call me at ten tomorrow — I ___ (negotiate) with our new supplier.
  Ответ: will be negotiating / 'll be negotiating
6. Выбор ответа
  The money a company receives from selling its products or services is its ...
  revenuedebtshareholdermarket share
7. Выбор ответа
  If a company pays another firm to run its IT support, it ___ it.
  outsourcesmergeslaunchesnegotiates
8. Верно / неверно
  Read: "Two friends started a vegan bakery in their kitchen in 2021. At first their target audience was students, but most orders came from office workers. They changed their menu, found a cheaper supplier and doubled their revenue in a year. Last month a large café chain offered to buy the business, but they said no." Their best customers were the people they had expected.
  Ответ: Неверно
9. Верно / неверно
  Read the text again. The bakery's revenue grew after the friends changed their plans.
  Ответ: Верно
10. Вопрос для разговора
  Imagine you are starting a small business. Describe your product and your target audience, and say where your business will be in five years.
  Пример ответа: I'd like to launch an app that helps people find local tutors. Our target audience will be parents of teenagers. In five years' time we'll have opened offices in three cities, and we'll be competing with the biggest education platforms in the country.
4
Разговор
Ученик отвечает, используя новые слова.
- What are the biggest risks of setting up a startup?
- Is it a good idea to start a business with a friend?
- Should big companies be allowed to buy every small competitor?
- Which jobs do you think companies will outsource in the future?
- What makes a product launch successful?
5
Повторение
Квиз по словам урока. С учеником — домашнее задание по его ссылке.
Квиз

План урока

Разминка

Вопросы, чтобы разговорить ученика и выйти на тему.

Would you like to run your own business? What kind?
Which company do you admire most, and why?
Do you prefer buying from small local shops or big chains?

Новые слова

Знакомство со словами и закрепление в играх.

КроссвордСамолёт

revenue · profit margin · launch · merger · negotiate · shareholder · market share · competitor · supplier · turnover · go bankrupt · invest in · startup · target audience · outsource

Все слова набора

Упражнения

Слова урока в контексте. Ответы видите только вы.

Пропуск
Our main ___ has just opened a café on the same street.
Ответ: competitor
Пропуск
We buy all our coffee beans from a small ___ in Colombia.
Ответ: supplier
Пропуск
Without new customers, the company will ___ within a year.
Ответ: go bankrupt
Пропуск
By this time next year, we ___ (open) three more shops.
Ответ: will have opened / 'll have opened
Пропуск
Don't call me at ten tomorrow — I ___ (negotiate) with our new supplier.
Ответ: will be negotiating / 'll be negotiating
Выбор ответа
The money a company receives from selling its products or services is its ...
revenuedebtshareholdermarket share
Выбор ответа
If a company pays another firm to run its IT support, it ___ it.
outsourcesmergeslaunchesnegotiates
Верно / неверно
Read: "Two friends started a vegan bakery in their kitchen in 2021. At first their target audience was students, but most orders came from office workers. They changed their menu, found a cheaper supplier and doubled their revenue in a year. Last month a large café chain offered to buy the business, but they said no." Their best customers were the people they had expected.
Ответ: Неверно
Верно / неверно
Read the text again. The bakery's revenue grew after the friends changed their plans.
Ответ: Верно
Вопрос для разговора
Imagine you are starting a small business. Describe your product and your target audience, and say where your business will be in five years.
Пример ответа: I'd like to launch an app that helps people find local tutors. Our target audience will be parents of teenagers. In five years' time we'll have opened offices in three cities, and we'll be competing with the biggest education platforms in the country.

Разговор

Ученик отвечает, используя новые слова.

What are the biggest risks of setting up a startup?
Is it a good idea to start a business with a friend?
Should big companies be allowed to buy every small competitor?
Which jobs do you think companies will outsource in the future?
What makes a product launch successful?

Повторение

Квиз по словам урока. С учеником — домашнее задание по его ссылке.

Квиз